Friday, January 1, 2016

Echoes of the Bradley Effect

Breitbart reports the results of a poll by Morning Consult which looked specifically at the issue of why Trump polls higher in online polls than in telephone polls. Its findings confirm our suspicion.
The study finds that Trump performs about six percentage points better online than via live telephone interviewing and that his [hidden] advantage online is driven by adults with higher levels of education.

Among adults with a bachelors degree or postgraduate degree, Trump performs about 10 percentage points better online than via live telephone. 
It has been widely reported, always condescendingly, that Trump is popular with less-educated voters. No wonder those with degrees don't want to admit supporting him.

It is the Bradley effect, without the racial component - people holding views which they believe cast them in an unflattering light. If the Bradley defeats are any indication, folks don't always reveal their non-PC views but they do vote them. Hat tip to Lucianne.com for the link.