CNBC's Jake Novak writes about Trump's recent troubles and efforts to dump or replace him.
Despite all the missteps and unnecessary controversies, despite the myriad ways this candidate has sent shivers down the spines of so many voters, Trump remains the Republican's best (and only, at this point) chance to win the White House. Because Trump knows something the GOP establishment doesn't: The Republican brand on the national stage is dead.
And contrary to what you're hearing in the rest of the news media, Trump isn't killing the GOP brand, it was dead long before he walked into the room and entered the presidential election 14 months ago. The reason is simple: The traditional Republican message is no longer persuasive on a national level. And without a persuasive set of core messages, the established party leaders cannot groom or attract a winning candidate from in or outside its ranks who can persuade the public effectively.
Yep, for all his faults, Trump is "the man." The Ryan style of conservatism has no legs.
