The Emmys are becoming a tougher sell for viewers. For another year, initial ratings for the TV awards are down — this time slipping to an all-time low.Cause and effect? Hollywood Reporter doesn't think so, as the ratings were also down the two previous years when Trump wasn't president. COTTonLINE is inclined to disagree with HR.
The 8.2 overnight rating among metered market households is down another 2 percent from the previous year. That means that the final tally for the 2017 Emmys, hosted by Stephen Colbert on CBS, is on track to slip below the 11.3 million viewers (and a mere 2.8 rating among adults 18-49) that tuned in during 2016.
What is certainly true is that the overt leftwing politization of entertainment, and particularly of commentary by entertainers, has been going on for several years. Does anybody seriously think us "deplorables" don't resent like heck being told our beliefs are garbage or worse?
Hollywood is doing its level best to drive off half of the domestic audience, how is this smart business? I am reminded of an old proverb: when your enemy is preparing to shoot himself in the foot, don't interfere with his aim, rather offer to hold his coat.
