CNSNews.com reports Gallup polling data which shows both parties have exactly the same gender gap. Republicans are preferred by men - 50% to 42%; Democrats are preferred by women - 50% to 42%.
The mommy party and daddy party paradigm lives on in 2012. Each party has difficulty selling its message to half of our citizens. Or, you could argue with equal ease, each party has crafted a platform more attractive to one gender.
My sense is that the gender gap occurred without premeditation but once it appeared, parties began treating it as an advantage to be exploited.
